Adding jobs, making capital investments, or increasing square footage? Let us help you navigate the course.
Fairwinds Advisors, LLC is a nationwide, independent site selection and economic development consulting firm. Specializing in helping companies minimize risk and maximize return from their relocation and expansion projects, FairWinds fosters long-term relationships built on respect and trust to deliver value and navigate exciting growth for businesses both small and large.
Like sailing a ship, running your company requires a good captain, an educated crew and the ability to adapt to circumstances out of your control to set a course for success.
We’ve helped hundreds of clients with relocation and incentive negotiation, securing millions of dollars in local and state support through refundable tax credits, training grants, site-specific incentives and more.
What do we do?
Take a look and let us know how we can help chart your course.
Think your business may qualify for incentives? Let’s talk.
Well-Designed Solutions
- Determine site requirements
- Find site matches in desired location
- Refine site options
- Tour and assess sites
- Provide strategic advice
- Examine and evaluate incentive packages
- Negotiate incentive options and programs
- Assist with final site decision
- Inform government agencies
- Review all agreements
- Oversee benefits lasting up to 20 years
- Ongoing reminders and advice
- Review, file and submit required documents
- Notification of any new forms or policies
- Retain and archive copies of important documents
- Update new company personnel
- Audit support provided at no additional charge for our clients
- Assistance with organizing, reviewing and submitting documents
- We’ll sit through the audit with you
- Strategic positioning for any appeals or payments needed
Have you hired an economic development firm before?
We provide strategic, exceptional support to help your business grow and succeed.
Our Industrious Experts
Meet the team

Jay Walters
Co-Founder & CEO
A high energy, fiscally conscious, and goal-driven executive, Jay approaches each new business challenge with his inherent propensity for creative problem-solving and measured risk-taking to drive consistent high level performance-based results and strategic improvements.
Learn More About Jay
Education and experience:
- 1980: B.S. Physics – Indiana University
- 1985: Deputy Director of Development Finance – Indiana Dept. of Commerce
- 1988: MBA – Indiana University Kelley School of Business
- 1993: Manager of Economic Development – City of Indianapolis
- 1997: Executive partner – Economic Development Group, LLC
- 2012: Co-Founder and CEO –FairWinds Advisors
Personal:
- Supports: Juvenile Diabetes Research Foundation
- Drinks: Dark and stormy – refreshing with a bite
- Hometown: Frankfort, Ind. – home of the Hot Dogs!
- Favorite quote: “The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails.” – William Arthur Ward

Jenny Massey
Co-Founder & President
Learn More About Jenny
Education and experience:
- 1995: BLS, Liberal Arts and Sciences, General Studies and Humanities (Archaeology) – Indiana University
- 1996: Independent consultant – Nagoya, Japan
- 2003: Post-graduate degree, Public Policy, Management and Sustainable Development – Murdoch University
- 2007: Director – Bingham Economic Development Advisors
- 2012: Co-Founder and President – FairWinds Advisors
- 2016: Advisory Committee member – US Global Leadership Coalition
- 2019: HEC Paris – Odyssey 3:14 Business Modeling Certificate
Personal:
- Supports: Mentor – gBeta Accelerator Programs / Gener8tor
- Drinks: Sazerac – complex with a dose of New Orleans
- Hometown: Peru, Ind. – the Circus Capital of the World!
- Favorite quote: “Sometimes if you want to see a change for the better, you have to take things into your own hands.” – Clint Eastwood
Serious Attention to Detail
Newsroom
Indiana Small Businesses Recognized for Entrepreneurial Success
Date: 05/09/2019The Indiana Small Business Development Center (SBDC), which is a program of the Indiana Economic Development Corporation (IEDC), honored 14 small businesses today for their work to help grow Indiana’s economy and strengthen communities across the state.
Viral Launch Lands Major Capital Investment
Date: 04/29/2019Viral Launch, a leading provider of software and services that enable private-label and major brands to sell successfully on Amazon, announced today that it has secured a $7.3 million Series A funding round.
120WaterAudit Wins Global Pitch Competition
Date: 03/22/2019A technology company that started in a San Francisco apartment with a server that doubled as a coffee table is celebrating 20 years in business. Fishers-based Six Feet Up Inc. is a Python software and cloud consulting company whose clients today include NASA, Bank of America and high-profile universities such as the University of Notre Dame and UCLA.